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Greyston Bakery
Yonkers, New York, USA

Greyston Bakery: We Don't Hire People to Bake Brownies

Food & BeverageSocial Enterprise

The bakery that supplies Ben & Jerry's brownies pioneered Open Hiring—no interviews, no background checks, no resumes. Just show up ready to work.

The Shift

The Old Way: Screen Out Anyone With a Past

Traditional hiring is designed to eliminate risk by eliminating people. Background checks disqualify 70+ million Americans with criminal records.

  • 70+ million Americans have criminal records affecting employment
  • Resume gaps from addiction, caregiving, or illness raise red flags
  • Implicit bias filters out capable workers
  • High turnover costs employers billions annually

The New Way: First Come, First Served

Open Hiring eliminates all pre-employment screening. When a position opens, the next person on the waiting list gets it. No interviews, background checks, or resumes.

  • Zero pre-employment screening
  • Paid apprenticeship with wraparound support
  • Childcare, mental health, housing assistance
  • 100% of profits reinvested in community

The Story

Founded in 1982 by Bernie Glassman, a Zen Buddhist monk who saw severe unemployment in Yonkers, NY and believed everyone deserves a chance.

Greyston Bakery is a social enterprise that uses Open Hiring to provide employment to anyone who wants to work.

Proof Points

7M lbs
brownies annually

Pounds of brownies supplied to Ben & Jerry's

33%
turnover rate

Vs. 42% national average for food manufacturing

2,000+
Open Hiring jobs

Jobs filled via Open Hiring as model spreads

$3B
projected impact

Economic impact if 40,000 jobs filled by 2030

Deep Dive

Innovation

Open Hiring works because traditional screening doesn't predict job success. Greyston discovered willingness to work matters more than background. The apprenticeship is where real evaluation happens.

Circular Model

The economics work: 28% of new hires qualify for federal Work Opportunity Tax Credits (~$2,300/hire). Lower turnover (33% vs 42%) reduces replacement costs significantly.

Community Impact

Greyston Foundation reinvests 100% of bakery profits into Yonkers—affordable housing, childcare, community gardens. The ripple effects stabilize families and neighborhoods.

Business Results

Revenue has grown from $8.4M (2011) to $10M+ annually. The Body Shop, Whole Foods, and others have adopted variations of Open Hiring.

Key Takeaway

The hiring process itself creates the 'unemployable.' When you remove the barriers, you find capable workers everywhere.

Founder Pathway

Capital
Seed Funding

Bakery equipment and initial inventory ~$500K-$1M; Open Hiring itself is free to implement

Entry Point
New Venture

Best for mission-driven founders in industries with trainable entry-level roles

Skills Needed
OperationsCommunity BuildingSales & BD

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